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Search results for “promo messages”
Online Hotel Reviews.. Are You Monitoring Your Reputation?
05/14/2010
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9:46:15 PM
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many hotels have yet to devise an online reputation management strategy and more worryingly, some hotels have no clue about what (positive or negative) is being said about them on the Internet.So where should you start?
Searching for the future of travel Leaders still in pursuit of social media best practices
12/23/2009
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10:26:00 AM
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PhocusWright’s recent report, “Emerging Online Travel Marketplace in China,” estimated 19 percent growth for online travel in 2009. The same report estimates that, at $6.9 billion, online travel represents 11 percent of the travel market in China—and that proportion is expected to nearly double by 2011.
Airlines and Social Media: Carriers turn to Twitter, Facebook, Flickr, YouTube and online blogs
09/08/2009
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9:30:17 AM
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It is early days for social media as a B2C tool. businesses cannot help but seek to tap into what may prove to be a lucrative flow. low cost airlines tend to be the innovators in this area, but many full service airlines have strongly bought into the Social Media sites too.
6 steps for better email delivery
09/04/2009
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9:45:14 AM
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Email marketing's effectiveness and ROI have been proven time and time again, but concerns about spam have left many marketers and business owners wary. Will my email messages get through to the inbox? How do I avoid being lumped in with spammers?
Twitter expands rules to allow advertising
09/17/2009
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1:20:10 PM
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On Thursday, Twitter revised its "terms of service" to specify that it may run ads.
Email practices of the top online retailers
08/21/2009
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8:42:23 AM
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Silverpop's latest study of email marketing practices among both Internet Retailer's Top 500 online retailers found that retailers are sending more email messages, but fewer retailers now give subscribers choices during opt-in to customize the messages they receive.
Hotels acknowledge impact of user reviews, but unsure how to respond
08/31/2009
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12:04:27 PM
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How are hotels perceiving and responding to the growing importance of user reviews? Are they embracing or ignoring this significant new trend?
5 creative steps hotels are taking to beat the recession
06/18/2009
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9:05:18 AM
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I think we can all agree that a well-designed website is the most cost-effective hotel marketing tool, ever conceived. Hotels that don't take full advantage of this marketing tool are way behind the curve.
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